This is Jamaica
Personal content project
Brief
Create a video showing that captures the overall vibe and aesthetic of my most recent travel destination.
This is Jamaica:
Showcase the vibrant lifestyle and beauty of the island of Jamaica in order to further promote tourism and visibility within the island.
Idea
Why Does This Work?
Visual Appeal and Aesthetics. The core of aesthetic style videos lies in their visual presentation. These videos often feature picturesque landscapes, vibrant colors, and artistic framing that captivate viewers. The trend of "travel aesthetics" has become a dominant force on platforms like TikTok and Instagram, where hashtags related to travel aesthetics garner millions of views. For instance, #travelaesthetic has over 66 million views, showcasing the widespread interest in visually stunning travel content.
source: TimeOut